A Women Entrepreneur Who Paved Her Own Path
An author and an entrepreneur, a person with a zeal to revolutionize the content creation space. Sharman Ali is a great leader who believes that women with entrepreneurial aspirations must make themselves heard. She encourages people to define their goals and focus on their success, never expecting something else.
Born in West Bengal, Sharmin Ali grew up in a fairly conservative family and had the opportunity to work for 100 fortune companies.She completed her engineering degree from a college in Bangalore and then worked in data analytics consulting. After that, she founded her first startup in 2012, Art- Right-Is Productions, in the media space. And after selling that, she decided to help businesses. Also, she wrote two books, one of which was said to be the bestseller by New Indian Express.
For the past few years, her life has been like an adventure. She started as an engineer, but the world wanted her to be an author and an entrepreneur. She decided to step in with Instoried. The one which is based on the ideology of establishing empathetic communications. They analyze and optimize five different emotions; they also provide features like plagiarism checker, spelling and grammar checker.
Sharmin never breaks down under pressure, and that helps her to make some logical decisions even when things fall apart. Talking about her professional life, she always likes to work according to the situation and prefers to move ahead. Sharmin believes that success does not come easy. She explains to her viewers to analyze everything in their surroundings and to always be curious. She feels that rather than reacting immediately to any situation, one must take a step back and reflect.
In many cases, the problem is solved on its own accordingly. And with a stable and calmer mind, one can find a solution to their problems. As for balancing them, you need to set boundaries between your personal and professional life. While you may want to modify those boundaries sometimes, they will guarantee that you don’t compromise on either or else the weight of one will weigh on the other.
Even after working in 100 companies, she still feels the same entrepreneurial spirit as she did growing up. To her, this spirit is strengthened, and it’s better to fulfil your responsibilities towards your organization if you have a strong belief in the brand or business you represent.
Talking about her achievements as an author, she had two best-selling books under her name. The biggest achievement, for now, is she can provide bread and butter to her team of 50 talented individuals.
As an entrepreneur, she has made a big contribution towards strengthening the economy. Entrepreneurs always create new businesses in response to unmet needs in the market. Also, there is always an opportunity to provide a product that is not currently in existence. Moreover, new businesses always need to hire employees. They increase the quality of life and overall standard of living.
Therefore, there is a positive feedback loop between innovation, entrepreneurship and economic development.
The passion that drives her is that she wants to build an environment of empathetic communication where the content is not just a piece of information. Her main goal is to help all the content creators, writers, and businesses get the desired conversions through their content. As a female founder, she always believes that every little girl can do it. No matter what anyone says about your profession, how difficult the situation is, ladder your way to success and achieve your success.
The covid – 19 pandemic didn’t even affect her profession. Even the pandemic made everything go online, and it was the chance for their business to strengthen their content strategies and learn new things. They also helped many companies with their strategy and helped them increase their conversion rate.
As a women entrepreneur, she completely faces the challenges in her profession and her personal life. Therefore, women entrepreneurs nowadays must have complete knowledge of their changing roles in family and work. They have to develop relevant skills, and a good combination of effective skills enables them to maintain a healthy balance between work and personal life.
Sharmin wraps up by giving her valuable mantra for growth, development and success that she lives by. She quotes that there is no substitute for knowledge and learning. She also tells that success does not come easily. You have to be always curious and never let the failure be an end, as there is always light at the end of every tunnel you enter. If life throws you a challenge, fight back hard. You may fail sometimes to achieve your ambition, she concluded.