Monday, June 5, 2023
Newsletter
Passion Vista Magazine
  • Home
  • Cover story
  • Passion Story
  • Articles
    • Luxury
    • Lifestyle
    • Business
  • Contributor’s ColumnNew
  • Contact
No Result
View All Result
  • Login
Passion Vista Magazine
  • Home
  • Cover story
  • Passion Story
  • Articles
    • Luxury
    • Lifestyle
    • Business
  • Contributor’s ColumnNew
  • Contact
No Result
View All Result
Passion Vista Magazine
No Result
View All Result
BEENA VYAS PV WL 2021 Passion Vista Magazine

Beena J Vyas

Passion Vista by Passion Vista
in Feature Stories, Women Leaders to look up to in 2021
Reading Time: 3 mins read
A A
Share on FacebookShare on Linkedin

Entrepreneur cum CEO

At 50 years of age, Beena Vyas loves being a grandmother. But behind all that affection lies a sharp mind befitting a CEO. After all simple and homely Beena is also the CEO of the Indian Ion Exchange and Chemicals Ltd. (IIECL)

Born in 1971, Beena completed her B.Com, M.Com and ICWA to begin her journey as an accountant. When she was 17, she also used to run tuition classes for poor students after her school hours. Following her passion for finance, she joined IIECL as Finance Director in 1993.

A family run firm, IIECL are leading manufacturers, exporters and service providers of a wide variety of water treatment plants and services such as mineral water turnkey projects, water treatment plants, industrial water purification machines, and mineral water plants.

Today, their high quality and global reach has enabled them to carve a niche in this competitive market. Their products are widely appreciated for high-quality effluence, minimal maintenance, maximum efficiency, low operating costs, easy installation and operation. 40-60% of their products are exported to countries such as Kenya, Saudi Arabia, Sri Lanka, South Africa and Australia. And their domestic clients include Vodafone, Indian Oil, Tata Nano, Kingfisher and Neer Ganga, among other big companies.

Beena’s career grew parallel to her family, and she had to face her share of challenges to reach the top slot. “My biggest challenge was achieving a work life balance in the early stages of my career to be able to go on. Another was to make my decisions count in a male dominant corporate setup, but I persevered,” recalls Beena.

Fortunately, she had her family to egg her on, especially her husband who inspired and supported her in equal measure. Her other role models include inspirational personalities like Indra Nooyi Of PepsiCo and Sudha Murthy for her humility.

The changes across the corporate sector in the past couple of decades have been vast, and Beena feels glad that women today are given equal opportunities as men. She says they can further improve their position with “honesty, empathy, domain knowledge, and being a good team player.”

She herself feels that knowledge of domain has been her biggest strength at work. “I’m also open to new developments and learning. However my biggest weakness is overindulgence in work. I often take work home and get stressed for issues that don’t really matter in the larger scheme of things. Thankfully, time is a good healer,” says Beena.

A mother to two children and grandmother to one, Beena says being in a joint family has been instrumental in being able to care for family. “Due to excessive work in the early growth years, I spent a lot of time in the office and missed out on some family time, but after establishing ourselves, the work life balance has become easier,” adds Beena.

Nowadays, she spends most of her free time with her family, especially her two-year-old granddaughter. However she does take out time for her reading and writing. “I write everyday. I also love to do social work and fulfill my social responsibilities,” she says.

What are her other passions, we ask her. “Not to look at the clock, for one. I love to work more rather than leave office, and that is the benchmark of my passion. This attitude has helped me to achieve all my goals in life,” she answers.

It indeed has, for Beena has received innumerable awards and honours all throughout her journey. Among others, their company won the Naroda Industrial Association Best Company Award in 2001, and the National Excellence Award in 2016. In 2017, Beena herself was honoured with the Gujarat Chambers Best Women Entrepreneur Garima Award.

A true women’s leader for all those who know her, we ask Beena her mantra for success. “Work hard and stay true to yourself. And don’t forget to follow your passion,” she says.

Previous Post

Asha Sharma

Next Post

Branka van der Linden

Related Articles

MARY KOM PV WL 2021 1 Passion Vista Magazine
Feature Stories

Mary Kom

VEE ESCARMENT PV WL 2021 Passion Vista Magazine
Feature Stories

Vee Escarment

UNA LAPPIN PV WL 2021 Passion Vista Magazine
Feature Stories

Una Lappin

SWARLEEN KAUR PV WL 2021 Passion Vista Magazine
Feature Stories

Swarleen Kaur

SSARITA SIINGH PV WL 2021 Passion Vista Magazine
Feature Stories

Ssarita Siingh

SMRITI MANDHANA PV WL 2021 Passion Vista Magazine
Feature Stories

Smriti Mandhana

SHIVANI JOSHI PV WL 2021 Passion Vista Magazine
Feature Stories

Shivani Joshi

SHANTHI AUGUSTUS PV WL 2021 Passion Vista Magazine
Feature Stories

Shanthi Augustus

Next Post
BRENKA VAN DER LINDEN PV WL 2021 Passion Vista Magazine

Branka van der Linden

BRENDA DEMPSY PV WL 2021 Passion Vista Magazine

Brenda Dempsey

Please login to join discussion

Inquiry Form


0 / 180
No file chosen
Passion Vista Magazine

© 2023 Passionvista.com

Quick Links

  • Terms of use
  • Disclaimer
  • Privacy Policy
  • About Us
  • Archive
  • Editorial Board

Follow Us

  • Login
  • Home
  • Cover story
  • Passion Story
  • Articles
    • Luxury
    • Lifestyle
    • Business
  • Contributor’s Column
  • Contact
Newsletter

© 2023 Passionvista.com

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
Manage Cookie Consent
We use technologies like cookies to store and/or access device information. We do this to improve browsing experience and to show personalized ads. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
Manage options Manage services Manage vendors Read more about these purposes
View preferences
{title} {title} {title}
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.